‘Tis the season for new websites!
The end of August tends to be when businesses are either finally ramping up again after slower summer days, or getting ready for the fall push. Vacations are winding down and consumers are excited for the Autumn and Winter holiday seasons. (We know, we know…too soon!)
The ramp-ups tend to drive businesses to take a closer look at their online presence more closely, whether from a branding and design perspective, or from a performance perspective. Savvy entrepreneurs know that stellar design sells, but the site needs to be user-friendly and lightening fast, or they’ll lose visitors (and SEO ranking!).
Of course, when they turn to Philly Design Co. for their website design development, we make sure all of those boxes are checked and expectations are exceeded. We specialize in branding and design, but did you know we offer web development services as well?
We recommend using the plugins below for the best results in page-loading speed, which is a key factor for search engine ranking. It’s all about optimization, no one wants to wait for a website to load!
Makes your site faster by optimizing CSS, JS, Images, Google fonts and more.
A quick and dirty WordPress plugin to enable image lazy loading, which just means that above-the-fold content will load first, which makes for a better user experience.
If you’re a big fan of MailChimp like we are, this is the best plugin to integrate with WordPress, in our opinion.
If you need your forms to do more than just integrate with MailChimp, it’s definitely worth checking out the WP Forms plugin. It’s a paid drag-and-drop plugin, but SO worth it – super easy to set up and does a ton. Everything from custom forms, e-commerce solutions, marketing automation integration and analytics.
Manage all your 301 redirects and monitor 404 errors. Bad pages with no redirect negatively affect SEO ranking, so it’s best to take care of them.
Reduce image file sizes, improve performance and boost your SEO using the free WPMU DEV WordPress Smush API.
Check and manage HTTP response codes of all your content site links and images.
Manage your WP files.